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Some of that would have happened regardless of Juul

This positions BAT to benefit meaningfully from the structural shift toward reduced-risk products as consumer preferences evolve and regulatory scrutiny intensifies

2001 Cancer 91 : 24762482 Strange R, Fryer A

middle and high school students used e-cigarettes, a significant decline from the more than 2 million who did in 2023

But this morning is our chance to put together everything weve learned