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Privately, one lawyer for the company explained why in a letter later recovered in a court filing: "We have never raised any objection to the use of our labels feeling, for your more or less private information, that it is not too bad an advertisement." The FTC called the packaging mimicry "an indirect form of advertising aimed at children." As the Truth Initiative's Koval explained, the tobacco industry had more than a passing interest in getting kids interested in its products

And will that change once the album is out

Great if you are making the initial switch from smoking to vaping

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Each pack contains 20 premium-quality cigarettes, crafted for smokers who prefer a smoother taste

For light menthol smokers, Turquoise is the natural match