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Classical Rhetoric and Modern Public Relations Thomas Stridsman Sarah Semple employs archaeological

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Sarah Semple employs archaeological

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The articles in this issue cover statistics

Classical Rhetoric and Modern Public Relations Thomas Stridsman Sarah Semple employs archaeologicalThis book expands the theoretical foundations of modern public relations, a growing young profession that lacked even a name until the twentieth century. As the discipline seeks guiding theories and paradigms, rhetorics both ancient and modern have proven to be fruitful fields of exploration. Charles Marsh presents Isocratean rhetoric as an instructive antecedent. Isocrates was praised by Cicero and Quintilian as "the master of all rhetoricians,"

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