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flexible framework for effective instruction
Author(s): Sarah Powell
EAN: 9781337110778
and evaluating materials
Their clear and engaging writing style will appeal to the Foundation Learner and the nine easy to read chapters
Strategic Marketing Decisions In Global Markets Product Form:Paperback / softback flexible framework for effective instructionAuthor(s): Isobel Doole, Robin Lowe This groundbreaking text analyses the decisions within the overall planning process of strategy development within a global context. The text identifies the issues faced at each stage of the strategic process and focuses on how more effective decisions can be made with the marketing environment. Strategic Marketing Decisions in global markets meets the needs of marketing students and practitioners in an up to date
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